Welcome to Hatcher's On Target BBQ
At Hatcher's On Target BBQ, a veteran family-owned gem in Alcoa, TN, a passion for barbecue shines through every dish. Here, the husband-and-wife duo warmly welcomes patrons, creating not just a meal, but a family experience. Renowned for their smoky, fall-off-the-bone ribs and tender brisket, diners rave about the rich flavors and homemade sauces that elevate the offerings. With handpicked sides, including mouthwatering baked beans and creamy mac and cheese, every bite is a celebration of Southern barbecue. As patrons leave with satisfying smiles, it’s clear that Hatcher’s is not just another restaurant; it’s a destination destined to impress.
- 1366 N Wright Rd, Alcoa, TN 37701, United States Hotline: +1 865-980-8127
If you're searching for a barbecue experience that hits all the right notes, look no further than Hatcher's On Target BBQ, a hidden gem nestled in Alcoa, TN. Located at 1366 N Wright Rd, this family-owned restaurant is a delightful testament to the art of Southern barbecue, and it has quickly captured the hearts—and appetites—of locals and visitors alike.
The moment you step through the doors, you're enveloped in a warm, inviting atmosphere. The atmosphere is a reflection of the husband-and-wife duo that runs the place, whose hospitality makes you feel like part of the family. The service is attentive yet unhurried, allowing you to soak in the mouthwatering aroma of smoked meats that lets you know you’re in for something special.
Now let's talk about the star of the show: the food. From the smoky, tender brisket that has earned rave reviews to the juicy pulled pork that practically melts in your mouth, every dish is a celebration of flavor. Highlights include:
- Three Meat Plate – ($28.60) A hearty selection for those who appreciate variety.
- Brisket Sandwich – ($18.20) Expertly smoked and layered on a brioche bun, it's a classic that won’t disappoint.
- Burnt Ends – A special that runs out quickly every Friday, it's a must-try for any BBQ enthusiast.
- Baked Beans – A side that many customers rave about for its rich flavor and perfect seasoning.
The sauces at Hatcher's are equally worthy of attention. You can choose from an array of house-made offerings, including the Carolina Vinegar and TN Gold. Each sauce is crafted with real care, adding an extra layer of flavor to your meal without overpowering the meats. The Better Together sauce, a blend of tangy vinegar and sweet heat, has been particularly popular among patrons.
Customer reviews resonate with a common theme—a love for the authentic flavors and welcoming environment. As one delighted diner, Jamiah Rooks, puts it, “There is something for EVERYONE here.” Each review evokes excitement, with mentions of the ribs, sides, and even the unique pork rind nachos sparking intrigue among foodies.
In summary, Hatcher's On Target BBQ is not just a restaurant; it’s a culinary experience that will linger in your palate and memory. With its impeccable service, mouthwatering dishes, and a friendly vibe that feels like home, it’s a spot you won't want to miss. Whether you're a barbecue aficionado or simply someone who enjoys great food, Hatcher's promises to leave you coming back for more.

First time here. Brisket was very good. Nice seasoning on it. Pulled pork was good. Baked beans were great too! No complaints. I'll be back!

My Father and I went to Visit this Wonderful Establishment, It was our First Visit there !! The Service was Great!!! And the Food was Especially Delicious!! They have a variety of Delicious Foods to choose from. I Highly Recommend this Establishment!! Thank You for your kindness and friendliness!! Thank You for the Warm and Inviting Service!! My Father and I will most definitely be back!!! Thank You

Hey!! What in the WORLD!!?? I’ve eaten at almost every restaurant in the area, but a catered lunch at the Air base had me RUNNING to HATCHER’S On Target BBQ!! I was simply blown away by the food and know you will be too! There is something for EVERYONE here. There is an amazing history behind Hatchers and everyone deserves to know it. But first, EAT THE FOOD!! IT’S DEFINITELY ON TARGET!

*Lengthy but worth the read! If you’re looking for barbecue that will ruin all other barbecue for you, this is the place. From the moment you walk in, you’re welcomed like family by the owners—a husband-and-wife duo who clearly love what they do. Their warmth and hospitality set the tone for what’s to come: an unforgettable meal. The service is fast, but not rushed. You barely have time to take in the mouthwatering aroma before your plate arrives, piled high with the most tender, smoky, fall-off-the-bone ribs, perfectly seasoned brisket, and pulled pork so juicy it practically melts in your mouth. Every bite is packed with flavor, balanced with just the right amount of smoke and spice. And if the food wasn’t enough to keep you coming back, the owners will. They remember you after just one visit, making you feel like more than just a customer—you’re part of the family. This isn’t just a meal; it’s an experience. One that you’ll crave again and again!!!! Oh…Friday is burnt end day but you need to get there early before they sell out!!

Love this veteran family owned restaurant The owner was a very nice man as well as his son. The food is probably 10 out of 10 of any barbecue in Alcoa and Knoxville highly recommend I had the brisket and pulled pork. My son did the slider meal. Everything was wonderful.

absolutely amazing bbq! the pork rind nachos were so good. the brisket was probably the best i've ever had!

Hatcher’s On Target BBQ is a hidden gem just outside of Knoxville. Their brisket is smoky and tender, with a perfect crust. It melts in your mouth, tender and juicy too! The pulled pork is flavorful! Can’t go wrong with any of his sides! The sauces are out of this world. If you're in town, don't miss this spot!

I am a foodie and eat all over the country. This at least ties the best brisket I’ve had. Good selection of sauces and sides. Collards were great, Mac and cheese was good but nothing special. Pickle fries were delicious. Finally a great bbq joint around Knoxville